Hi {{first_name}},

I was editing podcast footage yesterday and noticed something.

I don't use filler words anymore.

Not "um" or "like" or "you know" every third sentence. I just speak.

This wasn't some technique I learned. It happened because I've done a podcast with a mate every week for months now, plus making short videos regularly.

Same as going to the gym. If you don't stop, you get stronger.

Simple as that.

Coaches I work with exhaust themselves trying to come up with clever tactics to share and then either never share anything or do so inconsistently.

Meanwhile, they're having actual insights every day from their life and work with clients. And those insights just disappear because they don't think they're "useful enough" to share.

They're comparing their raw observation from this morning's client call to someone's finished framework. Probably someone who's already made it and has polished content.

That comparison is stupid because 99% of what all humans experience is the same. Especially between business owners.

Someone else needs to hear that raw insight you dismissed as not useful enough.

Most coaches I see don't share it because they think it's not polished, clever, or useful enough.

Those smooth, polished creators got that way through practice and being brave enough to be shit for a while first.

Reps create what looks like natural talent.

I still have a very long way to go. But I compare myself to past me, not to them. So I'll keep going anyway.

The coaches who do well are the ones who share their raw insights before they feel ready. They're willing to deliver them badly at first and get better through doing.

The ones waiting for their insights to be clever enough stay stuck.

What insight from your actual work this week did you not share because you thought it wasn't useful enough?

Reply and tell me.

Talk tomorrow,

Jack