Hey {{first_name}} ,
I watched my students' eyes glaze over.
Week after week.
Ninety-minute presentations. Six weeks straight. Nine hours of me showing them exactly how to master LinkedIn outreach.
Every strategy. Every template. Every possible scenario.
I thought I was being thorough.
I was being selfish.
See, those marathon sessions weren't for them. They were for me. My need to prove I knew everything. My need to feel responsible for their success. My need to show them I was worth their investment.
The completion rate was embarrassing.
Implementation was nearly zero.
So I burnt it all down.
Nine hours became 90 minutes.
Ninety-minute presentations became 4-minute modules.
Six weeks of me talking became 22 bite-sized videos they could actually finish.
Bryan booked three discovery calls in week two.
Closed a client before week three ended.
Gavin, my biggest sceptic, called the new format "therapy."
The strategies, templates and process stayed the same. The difference was who carried the weight.
I used to drag them to the information. Now they navigate themselves using my compass.
I stopped feeling responsible for their success. They started owning their journey.
Your students need a compass, not a professor.
Nine minutes of clarity beats nine hours of proof every time.
Most course creators build universities when students need a map. They create endless masterclasses when people need seven clear actions. They film themselves for hours because they think duration equals value.
Duration doesn't equal value—direction creates it.
When I stopped trying to pour my entire brain into their heads and started asking better questions, everything shifted.
They implemented because they could actually complete the modules.
They succeeded because they owned the process.
They stayed because the community became about progress, not presentations.
My elaborate presentations were security blankets. If I gave them EVERYTHING, surely some of it would stick. If I covered EVERY scenario, I couldn't be blamed if they failed.
But overwhelming people isn't generous.
It's cowardice.
Generosity means editing down to what matters. Expertise means knowing what to leave out. Teaching means making them the hero, not you.
When you cut your content by 90%, your results often double.
This compass-not-university approach is exactly how we work inside Authentic Navigators.
I give you clear direction and better questions instead of 90-minute presentations or endless modules.
Every week, I help you find YOUR compass points - the 10% of actions that drive 90% of your results. We cut through the noise together.
$97/month including weekly calls where you implement, not just learn.
My coach literally told me to stop offering this price. "Nobody will value 4 calls a month plus a course for $97," he said.
He's right. It's insane value.
That's why when Skool introduces tiers next month (October), the call-included version jumps to $297/month.
Join now, lock in the current rate: https://www.skool.com/the-linkedin-basecamp/
Because Bryan didn't need 9 hours of training to close his client. He needed 9 minutes of clarity and someone asking the right questions.
See you tomorrow,
Jack.
